A professor at UCLA recently calculated what he is calling the Latino GDP: If all the Latinos in the United States made up their own country, their GDP would be the 7th largest in the world, right behind France. Today, Latino USA explores the effects of this rising Latino economic power, from the arrival of hit bilingual shows like “Narcos” to how brands develop advertising campaigns targeted at Latinos. Plus, a conversation with one of the first Latinas at NASA, Sylvia Acevedo. And a conversation with Latina icon Dolores Huerta about her new documentary.

Featured image: Image of Selena Quintanilla (Photo by Rachel Murray/Getty Images for Madame Tussauds Hollywood), collage created by Antonia Cereijido/Latino USA